The next time you build a gaming PC, you probably won’t add an EVGA GPU to your list of possible components. The company, best known for making NVIDIA GeForce-based video cards, is getting out of the GPU manufacturing business. What tom hardware Y Ars Technica report, company CEO Andrew Han sat down with YouTubers jayztwocents Y Players Nexus in a closed-door interview to reveal EVGA’s decision. He also discussed his complaints with NVIDIA.
Han told YouTubers that NVIDIA had stopped treating EVGA as a true partner over the years despite its history. NVIDIA had reportedly stopped informing EVGA about new product announcements and important information such as suggested retail prices and availability. That left companion board partners like EVGA to find out details about the latest products on stage, at the same time we all do. Additionally, NVIDIA’s own Founders Edition cards undercut their counterparts from EVGA and other partners, forcing vendors to cut their prices.
EVGA, Han said, will continue to sell cards based on older GeForce GPUs like the RTX 3000 series. However, after stock runs out, that’s it: the company has no plans to partner with NVIDIA rivals AMD or Intel. EVGA has been selling other computer components and accessories, like power supplies and gaming mice, for a while now. But according to Players Nexus, 80 percent of the company’s revenue comes from GeForce sales, so this decision could jeopardize the very existence of the company. When the YouTuber commented that this must have been a difficult decision to make, the CEO allegedly responded that this was easy and working with NVIDIA was difficult.
On their forums, EVGA has posted the following statement:
EVGA will not carry the next generation graphics cards. EVGA will continue to support existing current generation products. EVGA will continue to provide current generation products. EVGA is committed to our customers and will continue to offer sales and support on the current line. Additionally, EVGA would like to thank our great community for the many years of support and enthusiasm for EVGA graphics cards.
As for NVIDIA, Bryan Del Rizzo, director of global public relations for GeForce, said tom hardware:
We have had a great partnership with EVGA over the years and will continue to support them on our current generation of products. We wish Andrew and our friends at EVGA all the best.
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